On Safer Internet Day, Tynemouth MP Alan Campbell is supporting a campaign by Electronic Arts (EA) and Internet Matters which has successfully encouraged parents to get more involved in video gaming and understand the simple steps they can take to feel confident their children are playing safely and responsibly.
The campaign has driven real behaviour change:
• 55% of parents who saw the campaign acted by switching on parental controls
• 81% of parents reached are now more likely to talk to their children about being safe online when using their games console
• 75% of parents reached are more likely to set up parental controls on their child’s games console before giving the console to them in future.
Safer Internet Day
Safer Internet Day
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